Mad og Hygge is a an establishment in Seoul, South Korea, that is owned by a Dane, AK Salling. She was born and raised in Denmark, but decided to move to South Korea to build a life there. Since she enjoys cooking and baking, she decided to set up a place where people can make food and eat together, and hence, spread the Danish concept of “mad” (food”) and “cosiness” (hygge).

ABOUT THIS PROJECT:

I was contacted by AK to help her design a sticker measuring 50mm x 50mm for Mad og Hygge that can be used to stick on food packets that customers purchase to-go. Here are the final results of this project.

sticker

PS: the mermaid logo was designed by someone else.


Software used:

  • Adobe InDesign CS6